Media moguls and corporations control the minds and souls of us common people to a certain extent. The media chooses what information is reported on the news and the way in which this information is presented.
For example, the fact that the Arctic ice cap is shrinking due to global warming and the waters of Northern Canada may be open during the summer months leaving a direct waterway from Europe to Asia could be portrayed in several ways:
1. This new waterway would stimulate the economies and result in jobs in the small towns of Canada's Arctic.
2. Polar bears and other endangered Arctic wild life are having difficulty finding hunting grounds because the ice is essential to their fragile ecosystem.
These two examples show how the same news can be portrayed in two very different ways, leading the viewer to believe the side that is being reported in the media. People are being manipulated into believing what the media chooses to report. People are manipulated by the omission of information. Until we question all sides of a story and do the research for ourselves, we will continue to be manipulated by the media.
Each television station, newspaper, or book could be reporting the same issue/story and each one would have a completely different message conveyed to the audience. It is all in the editing, the information that is chosen to be conveyed controls the final message.
In essence the media only controls us to the extent that we let them.
Saturday, May 31, 2008
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